Image credit: Spotify
It looks like Italy are on the verge of another Eurovision win, with streams for Mahmood and BLANCO’s ‘Brividi’ topping on Spotify.
The annual songwriting competition from mainly European countries is streaming the final this weekend (May 14) from Turin, Italy. After getting the most streams between March 2021 and May 2021, last year’s Spotify data successfully predicted Måneskin’s victory, with “ZITTI E BUONI”. Can Spotify correctly predict this year’s Eurovision winner again?
Eurovision fans love preparing and reliving the music before, during and after the final. According to Spotify, during last year’s contest, streams of Eurovision-related playlists on Spotify increased by 594%, with 27 million minutes streamed.
Spotify is again predicted another victory by Italy, this year’s host country, with their submission “Brividi” from Mahmood and BLANCO seeing the most streams ahead of the final. “Brividi” is the most-streamed song in 28 of the 40 participating countries, after removing each country’s original entry. It would mark Italy’s second consecutive win, a feat achieved by only four countries – Spain, Luxembourg, Israel and Ireland.
Once you get here you realize that everything that happened before is erased because you are in a different situation and in a new context with completely different circumstances, both from Sanremo and from everything that is. happened before. So actually, maybe it’s better not to think about it too much and just enjoy the moment.
Mahmood and BLANCO
“Brividi” currently attracts five times more streams than the next most popular entry, which is “Hold Me Closer” by Swedish director Cornelia Jakobs.
Other popular entries this year include hip-hop trio Ukraine’s “Stefania” KALUSH. “Stefania” is the first entry in five of the Eurovision markets, number one or number two in a third of the countries, and in the top ten of each participating country, excluding home entries, with six million global flows.
The success doesn’t end on the night of the final. Last year’s winners Måneskin rose to fame, seeing a 5,400% increase in international flows between January and March 2022, compared to the same period last year. Their single Beggin’ recently entered Spotify’s Billions Club. Fans aren’t confined to their home countries either. Måneskin’s top five fan markets are the United States, Italy, Brazil, Germany and Mexico.
Spotify has put together a slew of playlists for those eagerly awaiting the finale. You can find the official Eurovision 2022 playlist here or below, as well as a series of playlists celebrating the music and culture of their nations, curated by legendary Eurovision contestants and personalities. , particularly Jedward (The sound of Ireland), Barbara Pravi (The Sound of France), Rosa Lopez (The sound of Spain), Loreen (The sound of Sweden), duncan laurence (The sound of the Netherlands), KEiiNO (The sound of Norway), Conchita Wurst (The sound of Austria), Francesca Michielin (The sound of Italy), and Eli Huli (The sound of Israel). If that’s still not enough, check out Eurovision Winners, Eurovision Party, Eurovision Ballads, Best of Eurovision from the 80s, 90s, 00s, 10s & 20s and Eurovision Gold (which includes songs from the 50s, 60s and 70s). Wow, that’s a lot of playlists!